The Aesthetic Shop was created for women building something of their own.
Whether you’re running a small business, launching a creative project, offering services, or growing your presence online, good design helps you communicate clearly, attract the right people, and present your work with confidence.
That’s exactly why our Canva templates and digital assets exist.
Our goal is simple: to create beautiful, versatile design tools that are actually useful. Every template is designed to help you share your ideas, promote your products or services, and show up online in a way that feels polished and intentional without spending hours designing from scratch.
We believe good design should be accessible, affordable, and easy to use, even if you’re not a designer.
Many of our customers come back again and again because they know our templates aren’t created just to look good in a preview. They’re built with real work in mind: client communication, marketing, content creation, and everyday business needs. Everything is made to be flexible, editable, and ready to adapt to your brand.
In other words, they’re tools you’ll actually use.
About the Designer
The Aesthetic Shop was founded by Lucy Amaral, a graphic designer with over 20 years of experience creating visual identities, marketing materials, digital products, and creative content across many industries.
After designing pretty much everything you can imagine throughout her career, Lucy realized that creating thoughtful, practical templates and design resources is what she enjoys most. It combines creativity with problem solving, helping other women present their work beautifully while saving time and energy.
Every template in the shop is designed with that philosophy in mind: design that looks good, works well, and helps you move your project forward.