About the Artist

Hi, I’m Lucy, a graphic designer, aesthetic curator, and founder of the Lucy Love Aesthetic Shop.

For years I’ve been creating digital products and building a global community of people who share a love for all things aesthetic. The shop is my way of bringing that vision into the physical world, so your walls and your spaces can reflect the same creativity and inspiration you carry online.

✦ My Creative Journey

Design has always been at the center of my life.

When I was a kid, I used to wrap the covers of my school books with collages made from magazine cutouts. Soon, other kids started noticing and paying me to make theirs. At just 13, I had unknowingly landed my first creative “job.”

Not long after, I had my first encounter with a computer editing tool: Microsoft Paint (then called Paintbrush). I’ll never forget the overwhelming excitement I felt the very first time I used it, at a friend of my parents’ house in the late 90s. It was nearly impossible to drag me away from that screen, and from then on I dreamed of the day I could sit in front of a computer and create again ♥

That little girl had no idea how many hours she would one day spend designing, or that her love for creating beautiful things would never fade. Soon after, I began computer classes at school, followed by advertising studies at university, and later formal graphic design training.

All of that knowledge, combined with the passion that never dimmed, eventually came together in The Aesthetic Studio: my full creative business, where I could finally merge skills, style, and vision into something tangible and share it with the world.

With this shop, I wanted to take that one step further. Not just digital kits, but real artwork you can touch, frame, and live with every day. Prints, collages, posters. All designed by me, all crafted with love here in Madrid.

✦ How I Work

Yes, I use technology (including AI tools at times, one of many brushes in my toolbox), but never as a substitute for creativity.

You’ve read my story above, I’ve been in this rodeo for a long time now. Every piece you see in this shop has been developed, selected, refined, and given its final shape by me. My work, my taste, my aesthetic, my hands. Nothing here is mass-generated or soulless.

That’s the difference: when you order from our shop, you’re supporting a real person (plus two tiny humans she is raising!), not just an algorithm.

✦ Let’s Connect

You can find me sharing behind-the-scenes, inspiration, and little creative moments on:

Follow along and say hi! I love connecting with people who share the same passion for design and aesthetics.

A Personal Note

Thank you for being here.

Every order, every print, every kit means the world to me. You’re not just decorating your walls, you’re helping me bring a lifelong dream to life. And I can’t wait to see how you make these prints part of your story!

— Lucy ♥